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Madhya Pradesh Tourism Wraps Up a Successful Roadshow with Unique Offerings in Ahmedabad

Officials from the Madhya Pradesh Tourism Board and travel industry stakeholders from Madhya Pradesh connected with local stakeholders in Ahmedabad. The officials discussed the latest travel options, trends, and destinations with them. They invited tourists and tourism industry stakeholders to come and experience Madhya Pradesh, the "Heart of Incredible India."

The curtains closed on a high note for the roadshow of the Madhya Pradesh Tourism Board, which had come to Ahmedabad with an endeavour to project the incredible state of tourism and alliance between its major industry stakeholders. The event at Courtyard by Marriott on 10th August 2024 brought together many tourism stakeholders- Travel Agents, Tour Operators, and Hoteliers- and each of them created new relationships for the new, integrated tourism products and services that are helpful for both destinations.

Madhya Pradesh is, without doubt, a treasure house of Tourism Experiences and an “Offbeat Multispecialty Destination of First Choice.” The accelerated change in the tourism scenario took the Madhya Pradesh Tourism Board to commit to the organisation of comprehensive workshops. The extensive workshops showcased the state’s tourism products to bring greater synergy between principal industry stakeholders.

Madhya Pradesh is not only the greenest state in India but also fulfils the status of the ‘Tiger State of India’ with a population of 785 tigers and holds the status of ‘Cheetah State of India.’ It has acquired the reputation of being the cleanest and safest state for tourists visiting India. Astonishingly, Madhya Pradesh has become the first state in India to witness an unprecedented rise in the arrival of tourists in the year 2023 with 112.1 million tourists as compared to 34.1 million tourists in 2022.

An important highlight of the roadshow was Madhya Pradesh’s dynamic scenario in the tourism sector. The state is a perfect blend of historical, cultural, and natural beauty and an emerging spiritual tourism hub. This is evident from the huge numbers flocking to sites like Mahakal Lok in Ujjain and Raja Ram Temple in Orchha, which will soon be developed into the Raja Ram Lok. Besides, the tallest statue of Adi Shankaracharya in India, towering at 108 feet, is attracting tourists from far and wide.

Minister for Tourism, Culture, Religious Trusts, and Endowments Department Shri. Dharmendra Lodhi spoke about the immense importance of road shows in promoting the grandeur of Madhya Pradesh’s tourism on the national level. With this, the Managing Director of the MP Tourism Board and Principal Secretary in the Department of Tourism and Culture, Shri Sheo Shekhar Shukla, highlighted his satisfaction with the event’s turnout and emphasised the point that this event would help give a new dimension to understand the tourism potential of Madhya Pradesh and Gujarat while further strengthening the bond between the two regions.

Madhya Pradesh is soon coming up with a jungle safari, which is set to begin on 1st October 2024. The state is poised to be a leading tourist destination in India, offering unique and enriching experiences based on breathtaking landscapes, giants of history, and vibrant cultural sites.

14 UNESCO Heritage Sites of the State

Madhya Pradesh is currently home to three UNESCO World Heritage Sites- Khajuraho temple complex, Bhimbetka Caves, and Sanchi Stupa. The state continues to strive for more such recognitions with formal entries like Gwalior Fort, Khooni Bhandara of Burhanpur, Rock Art Sites of the Chambal Valley, the Bhojeshwar Mahadev Temple at Bhojpur, the Gond monuments of Ramnagar in Mandla, the historic ensemble of Dhamnar, Group of Monuments at Mandu, the historic ensemble of Orchha, Bhedaghat-Lametaghat in Narmada Valley, Satpura Tiger Reserve, and Chanderi: Iconic Saree Weaving Clusters of India.

Ayushi Anand

A post-graduate in journalism and mass communication, Ayushi is a digital writer who has worked with several Indian media organisations, including Times Internet Limited, Zee Media Corporation Limited and Burda Luxury in the news, lifestyle and entertainment space. When she’s not on her desk, she can be found dancing, trying new restaurants or packing her bags to explore a new destination.

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