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Madhya Pradesh Tourism Board Organised a Grand Road Show in Hyderabad

Madhya Pradesh Tourism Board organised a roadshow in Hyderabad, on the theme, “Green, Clean & Safe Madhya Pradesh,” aimed to highlight the state’s impressive array of tourism offerings while encouraging collaboration between industry stakeholders. The roadshow was held on 5th September 2024 at the Radisson, the event saw enthusiastic engagement from the local tourism sector in Hyderabad.

Madhya Pradesh is known for its diverse tourism experiences and is working towards becoming the top destination for those seeking something unique. As part of its ongoing efforts, the Madhya Pradesh Tourism Board is committed to organising workshops across the country. The roadshow featured a ‘Masterclass,’ which impressed the travel agents and tour operators, while providing detailed information about the state’s attractions. This included spiritual destinations such as the two jyotirlingas, Mahakal Lok in Ujjain, Raja Ram Lok, Devi Lok in Salkanpur, Shaktipeeth, and the tallest statue of Adi Shankracharya in Omkareshwar.

One of the key highlights of the event was the participation of prominent stakeholders from Madhya Pradesh’s tourism industry, including travel agents, tour operators, and hoteliers. These industry professionals connected with their Hyderabad counterparts to forge partnerships aimed at promoting tourism between the two regions. This collaborative initiative is expected to strengthen Madhya Pradesh’s tourism appeal and encourage greater tourism exchanges.

“We are delighted with the outcome of the roadshow in Hyderabad. It reaffirms our belief in the importance of collaboration within the tourism industry. The partnerships forged during this event will undoubtedly enhance tourism prospects for Madhya Pradesh. The roadshow not only deepened the understanding of Madhya Pradesh’s tourism potential amongst the stakeholders but also established strong bonds between the two regions, encouraging travellers to explore the offerings of Madhya Pradesh. The stakeholders gained a competitive edge in the marketplace to deliver a more personalised travel experience in this workshop,” said IAS Bidhisha Mukherjee, Additional Managing Director, MPT.

Vaidehi Kaushik

Vaidehi Kaushik is a writer and author with a degree in English, currently pursuing mass communication and journalism. She has diverse experience as a ghostwriter, content writer, and copywriter. Passionate about reading, writing, traveling, and cooking, Vaidehi brings a rich blend of creativity and expertise to her work.

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