Massimo Brancaleoni Appointed as New CCO of Kempinski Hotels
Massimo Brancaleoni has been appointed as the Chief Commercial Officer (CCO) by Kempinski Hotels, effective from November 1, 2024. He succeeded Amanda Elder, who has stepped down to pursue new opportunities.
Massimo has an extensive background in managing large teams and implementing successful global sales strategies. He spent 20 years with Costa Crociere, where he began as Director of Pricing and Revenue Management before advancing to Vice President of Asia Pacific Operations, Vice President of Worldwide Sales Services and ultimately, Senior Vice President of Global Sales. His career has taken him to various international locations, including Paris, Genoa, Hong Kong, Madrid, Miami and Monaco.
While commenting on his appointment, Brancaleoni said, “I am very honoured to join Kempinski Hotels at this exciting point in time. As the company is working on a new global strategy and will be reviving the brand over the coming years, I am more than happy to be part of this journey and to shape the future of this iconic luxury hotel group as we move forward.”
Barbara Muckermann, Chief Executive Officer of Kempinski Group, said, “We are thrilled to welcome Massimo, a seasoned tourism leader with an international background and immense strategic expertise. With his in-depth knowledge in Pricing and Revenue Management, Commercial Planning and Operations as well as in Digital Transformation, he will be a great asset to Kempinski in shaping the growth and success as we move into a new era. At the same time, we thank Amanda Elder for her incredible commitment to our company over the past nine years and her outstanding motivational and inspiring leadership. We wish her only the best of success for her future and look forward to welcoming her again as a guest in one of our hotels around the globe.”
